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Round 1 · Live
Beta · 100 brands · Round 1

Grade
my brand.

Drop your handle and website. About 2-4 minutes. We'll show you what your category sounds like — and where you stand in it.

@
About 2-4 minutes·No login·Private results
Brands graded
27
Round 1 · Beta
Behavioral events
8M+
Identity-linked signal
Proprietary datapoints
150M+
Across the Signal Graph

Three postures. One winner.

Most tools live in the first two.

01 — Broadcast
Talk at them.
Paid media. Hero spots. Influencer drops. Loud, expensive, one-way.
02 — Listen
Eavesdrop on them.
Sentiment dashboards. You watch what's already said. Useful, but passive.
03 — Invite
Invite them in.
Real customers, real passion, real participation. You own the relationship — and everything it produces.
Rocky is working

Grading @yourbrand.

About 2-4 minutes. Here's what we're doing while you wait.

1
Verifying brand identity
web · about · positioning
2
Scanning the last 90 days of organic conversation
TikTok · Instagram
3
Cross-referencing the Signal Graph
matching creators in your category
4
Decoding your category
narrative · rituals · voice
5
Building your report card
grade · evidence · what's next
Live · Signal Graph READING · 90 days of organic creator posts
 
@yourbrand
Run · now
Formless Beauty
"Identity-fluid beauty for the texture-first generation."
Brand posts
~17/wk
Organic creators
Posts about you
All metrics last 90 days.
B+
Brand grade
You're catching. The hard part is keeping the wave.
Where the heat is
Your channels
Deep ER on your owned channels
Organic creators in the wild
Deep ER on unpaid creator posts
Rocky creators
Deep ER on Rocky creator content
Deep ER weights saves and shares — the behaviors that predict purchase — far above likes.
The rhythm gap
Category creators post about brands like yours
every other day
vs.
You post about yourself
about once a week
Your category, decoded.
Where your brand's words and your category's words don't match.
The payoff

Imagine if.

01 · Invite
A community that showed up.
Not influencers chasing fees. Not paid spots disguised as posts. Real fans — opting in because they love the brand, contributing because the brand makes space for them.
60+
Real fans
in your first 90 days
02 · Own
Every word, every frame, yours.
Hundreds of pieces of real content every month. Each one identity-linked. Each one licensable. No negotiating. No friction. The relationship, the assets, the signal — all yours.
03 · Compound
Community becomes intelligence.
Because the last one taught you who showed up, what moved them, and who to invite first next time. The Signal Graph remembers — even when your team turns over.
100K
Identity-linked creator posts
and growing weekly
Behavioral graph · Deep ER predictive
Next move
You're catching.
Let's own it.
Thirty minutes with Jim and Jeff at Rocky. We'll walk through the campaign brief for your brand and what a Rocky engine costs at your scale.
You'll walk out with
A campaign brief built around your gap
Named creators ready to activate
Projected Replacement Value at your scale
A clear yes or no on Rocky fit
Not ready? Get this report monthly. We'll re-grade you and flag movement.